My passion for design comes from the endless possibilities of applying its principles across different sectors. Such as Human-Centered Design, Experience Design, and Interactive Design. In these endless possibilities, I want to find the ones that I can make impactful work with and leave a positive mark. Accessibility, inclusiveness, and diversity are the main drivers of my work. I believe that impactful design happens through collaboration, and I constantly strive to include it in my projects.
I have a background in both art and design from Damascus U and OCAD U, which shaped my design style. I enjoy applying this style in telling brands stories, through interactive experiences by using various mediums and platforms. I am always looking for new ways to grow. Currently, I’m expanding my knowledge in Behavioural Insights to improve my Experience Design skills.